- 2 Sections
- 72 Lessons
- Lifetime
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- Project Influencer Guide Part 132
- 1.1Introduction
- 1.2Types of Influencers
- 1.3Influencer Toolkit
- 1.4Determine Your Niche
- 1.5Building your brand
- 1.6Get creative with your name
- 1.7Brand Identity: Logo or Headshot
- 1.8Writing and Optimising your Bio
- 1.9Aesthetics: How to create a cohesive aesthetic to build your brand
- 1.10Instagram Presets
- 1.11Creating a social media account
- 1.12How to create a business Instagram account
- 1.13How to add content on Instagram
- 1.14Your first post on Instagram
- 1.15Making the most of Instagram’s other features
- 1.16All about Instagram Stories and Highlights
- 1.17How to switch to a business TikTok account
- 1.18How to add content on TikTok
- 1.19Your first video on TikTok
- 1.20Making the most of TikTok’s other features
- 1.21How to create a business YouTube Account
- 1.22How to add content to YouTube
- 1.23Your first Video on YouTube
- 1.24Making the most of YouTube’s other features
- 1.25Content posting schedule
- 1.26How Often should I post?
- 1.27Weekly Content Calendar: Instagram
- 1.28Weekly Content Calendar: TikTok
- 1.29Weekly Content Calendar: YouTube
- 1.30Helpful Tips
- 1.31Step-By-Step Checklist
- 1.32Next Steps
- Project Influencer Guide Part 240
- 2.1Introduction – Part 2
- 2.2Elevate Your Instagram Content
- 2.3Elevate Your TikTok Content
- 2.4Elevate Your YouTube Content
- 2.5Diversify Your Social Media Platforms
- 2.6Boost Engagement With Reels and TikToks
- 2.7Staying Updated With Trends
- 2.8Engage Your Audience
- 2.9Perform Audience Research
- 2.10Understanding Analytics
- 2.11Instagram Insights
- 2.12TikTok Analytics
- 2.13YouTube Analytics
- 2.14Monetisation
- 2.15Instagram Monetisation
- 2.16Instagram Sponsored Posts
- 2.17TikTok Monetisation
- 2.18Create a TikTok Shop
- 2.19YouTube Monetisation
- 2.20Brand Collaborations
- 2.21Beyond Social Media: Why Your Brand Needs a Website
- 2.22Key Strategies for Identifying Collaborative Brand Opportunities
- 2.23Invitation to Influencer/Creator Events
- 2.24Strategic and Professional Approach: Key Steps for Influencers When Approaching Brands
- 2.25How to Determine Your Rates
- 2.26Influencer Rate Checklist
- 2.27How To Approach Brands
- 2.28Troubleshooting: How To Approach Brands
- 2.29Brand Pitch Email Template Example 1
- 2.30Brand Pitch Email Template Example 2
- 2.31Brand Pitch Email Template Example 3
- 2.32Brand Pitch Email Template Example 4
- 2.33Influencer Media Kit
- 2.34How to Create Your Media Kit (3 Templates Included)
- 2.35Pitch Sent, Now What?
- 2.36Brand Partnership Agreement
- 2.37Extra Resources For Influencers: Must-Have Apps
- 2.38UK Brand With Affiliate Programs For Influencers/Creators
- 2.3950 Additional Brands To Look Into As An Influencer
- 2.40Congratulations!
Determine Your Niche
DETERMINE YOUR NICHE
Now this will be the most important decision that you make. It is vital that you focus on something that you are really passionate about as the content is then very easy to create.
What topics or activities excite you the most?
Is there something you could talk about or do every day and never get bored?
The suggestions listed on the right are broad topics, please remember all of these can become more specific. So instead of just ‘Fitness’ you could focus on ‘Quick holiday workouts’.
This decision should be simple but take your time and choose wisely.
Here are some examples of popular niches:
- Health/Fitness
- Sports
- Fashion
- Beauty
- Lifestyle
- Travel
- Luxe
- Celebrities & Entertainment
- Food
- Billionaire lifestyle
- Gaming
- Education
- Celebrities & Entertainment
- Animals
- Business/Making
- Money
- Tech (AI)
- Finance (Stocks & Shares)
- Animals
